While funding is often seen as the primary driver of startup growth, sponsor programs like NVIDIA Inception offering technical expertise, mentorship and support to innovative startups around the world accelerate tech innovation, are crucial for emerging companies. These partnerships are becoming a magnificent asset in propelling growing companies forward.
This partnership marks a significant milestone for the Latin American tech ecosystem, providing Leadsales with access to valuable resources from NVIDIA, a leading AI technology provider, and its partners.
Launched in 2020, Leadsales pioneered the first multi-agent CRM designed for WhatsApp in Mexico. It has since become a vital tool empowering and helping small and medium-sized businesses (SMBs) across Latin America, centralize and optimize communication on key platforms like WhatsApp and social media.
Leadsales offers a system to manage conversations, automate workflows and organize leads into customizable sales funnels. Joining NVIDIA Inception will allow the company to enhance and leverage its capabilities with artificial intelligence (AI), transforming conversational commerce and optimizing its tools.
“With NVIDIA Inception support, we will develop technologies that not only automate and predict, but fundamentally reimagine how SMBs interact with their customers via WhatsApp and social media.” said Roberto Peñacastro, CEO and co-founder of Leadsales. “We aim to create disruptive technology that changes the way people communicate”
The benefits of the program are designed to bring startups in key areas and include technical tools and training for AI developers, preferential pricing on NVIDIA hardware and software, and opportunities to connect with the NVIDIA venture capital firms network.
“Jensen Huang has shared a fascinating overview of the future of AI agents and their impact on conversational commerce, with us” said Peñacastro.
Leadsales has established a strong presence in Mexico and serves as a SMBs in numerous other countries across Latin America, including Argentina, Brazil, Colombia, Peru, Chile, Guatemala, Ecuador, Costa Rica, Bolivia, Paraguay, Uruguay and Venezuela. Its solution also serves customers in Italy, the United States and South Africa.
Through NVIDIA Inception, Leadsales anticipates accelerating its AI integration in key areas such as predictive lead scoring, conversation automation and real-time data analytics. This will enable businesses to provide faster, more personalized responses and improve strategic decision making.